KNURU Beta

knuru is a network of knowledge communities and networks. It can be accessed via our Partner websites, via knuru.com and can also be accessed (via a downloadable application) by users of Microsoft Office via the Research button in Office. Our focus is actionable knowledge deeply relevant to what a user is looking for. knuru is concerned, in the initial stages, with business related information.

knuru offers a powerful and intuitive research tool that works with authoritative content providers and up-to-the-minute news feeds. At first glance, it looks and works like any other search engine, but investing just a little effort into your initial search query can be greatly rewarded in relevancy, pertinence, and ultimately efficiency.

Keeping these few tips in mind will ensure you keep all of your searches deeply relevant :

Search using Natural Language : short descriptive sentences and phrases works best

Utilize the Strategic Content : these results come from some of the world's most authoritative business resources.

Look through the Tactical Results : the News tab provides you with up to the minute results for your query.

These news results may not be as detailed as our strategic content, but by making use of valid, professional opinions and facts with an eye toward current events, you can make the best decisions for your business, or learn many perspectives of one particular topic. You simply won't find that kind of efficiency in the popular search market.

The 48th annual McKinsey Awards

Longtime readers of Harvard Business Review will know that the McKinsey Awards, now in their 48th year, recognize the articles most likely to have a lasting influence on management. Every year, a panel of judges—distinguished leaders from business, the nonprofit sector, and the academy—select the two best articles out of a field of around 90.

“Strategy and Society: The Link Between Competitive Advantage and Corporate Social Responsibility”

Michael E. Porter and Mark R. Kramer

December 2006

First-Place Winner.

Corporate social responsibility has become an inescapable priority for business leaders across the globe. Governments, activists, and the media now hold companies accountable for the social consequences of their actions, and favorable publicity is often bestowed on companies with prominent CSR programs. Yet for all the hype surrounding CSR efforts, they are frequently counterproductive.



“The Why, What, and How of Management Innovation”

Gary Hamel

February 2006

Second-Place Winner

To most people, innovation means new products, new ways of marketing, and new technologies. But management itself, writes Gary Hamel, is a fertile ground for innovation. In fact, Hamel argues, managerial innovations like brand management or the divisionalized corporation have created greater value and longer-lived competitive advantage than anything that came from a focus group or a laboratory.

Five Minds for the Future- Howard Gardner

Five Minds for the Future was recently released by Harvard Business School Press. The synthesizing mind, one of the five minds, was identified as a "breakthrough idea" by Harvard Business Review in 2006. Read a review of this book in the Financial Times.

http://harvardbusinessonline.hbsp.harvard.edu/b01/en/hbr/hbr_current_issue.jhtml?issue_id=s10826stg&x=10&y=5


They include:

The Disciplinary Mind: the mastery of major schools of thought, including science, mathematics, and history, and of at least one professional craft.

The Synthesizing Mind: the ability to integrate ideas from different disciplines or spheres into a coherent whole and to communicate that integration to others.

The Creating Mind: the capacity to uncover and clarify new problems, questions and phenomena.

The Respectful Mind: awareness of and appreciation for differences among human beings and human groups.

The Ethical Mind: fulfillment of one's responsibilities as a worker and as a citizen.

Que pasa con algunos grandes nombres de la Teoria General de los Sistemas

Buscando información de John P. van Gigch, quien escribió una gran cantidad de títulos de la Teoría General de los Sistemas (TGS), encuentro no existe en Wikipedia!. Si no existe en Wikipedia, no existe?. Estoy colectando información para ver si finalmente lo subo. En Wikipedia hacen referencias a el cuando se habla de Metadecisions y Metamodeling, pero no esta!. Loco no?.

Incluso escribió un estudio sobre la evolución de la tecnología en un país en desarrollo: Argentina. Será por eso que no está ?

Pero investigando que paso con Gigch, apareció, obviamente, muchísima información también Charles François . Que a parte de haber creado una gran cantidad de material del tema en cuestión (incluso una enciclopedia muy pero muy reconocida), fundo asociaciones en Bélgica, Argentina y otros países de Latinoamérica. Están por todos lados en Internet, pero no están en Wikipedia.

Que pasa con la Teoría General de los Sistemas, no es atractiva?, es por eso que nos la pasamos resolviendo cuestiones puntuales y terminamos rompiendo el resto de los elementos del sistema ?, es que es poco sexy?, indudablemente sí.

Los conceptos sistémicos tienen un problema parecen triviales, pero que difícil es ver que realmente se desplieguen enfoques resolución de problemas teniendo en cuenta la totalidad sistémica. Fácil de decir, difícil de hacer.

Ver por favor los comentarios a esta nota si se quiere obtener mas información de la TGS, primero de van Gigch, pero luego (no por orden de importancia, sino por orden de aparición del problema) a Charles François.

Esta no es una critica a Wikipedia, es una critica al desinterés evidente en estos temas. Espero poder recuperar información suficiente para corregir la omisión cuanto antes.

Leer en la pantalla

Leer en la pantalla

¿La red propicia la lectura o todo lo contrario?
¿Se pueden leer textos extensos en la pantalla de la computadora?
¿Es factible leer un libro desde la PC, digamos, por ejemplo, "Los Hermanos Karamazov", o quizás "La Montaña Mágica?
¿O, algo más breve, tal vez , "La autopista del Sur" de Cortazar?"
¿Qué es lo que se lee predominantemente en la red?
¿En el ciberespacio dominan lo textos, o más bien se desenvuelve y se vuelve disponible el contexto?

All Access: The Making of Thirty Extraordinary Graphic Designers (Hardcover)

Book Description
All Access juxtaposes an edited selection of greatest hits from the masters of design with their pre-fame work. Author Stefan Bucher illustrates their visual history---the first pieces that made them stars, their transitional work, and the eventual breakthrough pieces that caused their names to be known around the world. Insightful text exploring mentors, education, and eureka moments complements this visual timeline. Bucher also profiles 15 of the most exciting upcoming design stars from around the globe. As with the masters, Bucher explores their roads to early success and highlights the work that is lifting these young designers into the spotlight.
To be inspired, we need to see the awkward early days, which illustrate that there is hope for everyone. Heroes do not spring forth fully formed; they take the same challenging road we all take; it's their decisions that set them apart. This book is an inspiration for any designer setting out on the path to greatness, as well as a fun read for those well into their careers.

Designers profiled are Neal Ashby, Anne Burdick, Margo Chase, Ed Fella, Tom Hingston, Allen Hori, Mirko Ilic, Eike König, Hideki Nakajima, Stefan Sagmeister, Paul Sahre, Paula Scher, Rick Valicenti, Pete Vattanatham, James Victore, Paul White, as well as Camillia Ben Bassat, Big Active, Deanne Cheuk, Angela Detanico and Rafael Lain, Kjell Ekhorn and Jon Forss, Evan Gaffney, Denise Gonzales Crisp, Kim Hiorthøy, Hjalti Karlsson and Jan Wilker, Valerie Kiock, Harmine Louwé, Rinzen, Fiel Valdez, and Martin Woodtli.

About the Author
Stefan G. Bucher is the man behind 344 Design. He has lent his sometimes bold, sometimes intricate, but always personal and entertaining vision to everything from posters to catalogues to club flyers to CD packages for Sting and Whitney Houston. He designed a five and a half pound photography annual---American Photography 17---for which he received the 2002 D&AD Silver Award for Most Outstanding Complete Book Design. His work has been further recognized by AIGA, the Art Directors Club, the American Center for Design, the One Show, the Type Directors Club, STEP, HOW, Print, novum, and Communication Arts Magazine. He's happy that you're looking at his new book. He thinks you'll really like it. We all do. It's a good book.

Inspirability: 40 Top Designers Speak Out About What Inspires (Hardcover)

It's hard for graphic designers to stay inspired when they're constantly working on deadline. Inspirability gives them a fresh look at how to keep those creative fires burning in the real world, with:
-Interviews with 40 design luminaries, including Stefan Sagmeister, Paula Scher, Milton Glaser and Margo Chase -Fascinating pictures the designers took of themselves and their offices, as well as samples of their design work -Revealing insights into what inspires each designer on a day-to-day basis

This book offers an original take on one of the most requested topics by graphic designers. It's a must-have tool for lasting inspiration!

Pekka Himanen - La Etica del Hacker

Pekka Himanen (Helsinki, 19 de noviembre de 1973) es un filósofo finlandés, doctor por la Universidad de Helsinki. Ha trabajado como investigador en Finlandia e Inglaterra y en las Universidades norteamericanas de Stanford y Berkeley. Ha actuado como asesor en temas sobre la sociedad de la información en los distintos gobiernos finlandeses, y en compañías como Nokia.
En su obra más difundida, La ética del hacker y el espíritu de la era de la información, desarrolla in extenso los fundamentos y consecuencias de la ética hacker. También es autor de El Estado del bienestar y la sociedad de la información: El modelo finlandés (2002), obra que comparte en autoría con Manuel Castells.
En dicho libro, Castells y Himanen analizan el caso de Finlandia, como ejemplo exitoso de inserción en un mundo globalizado de la mano del desarrollo de la sociedad de la información, manteniendo el contrato social entre el estado y la sociedad con su población y una distribución de esos beneficios de forma bastante homogénea. Así pues, demuestran como, en contraposición a Estados Unidos, la globalización de su economía no se traduce en una desigualdad social que se refleja en el aumento de la marginalidad de los individuos más desprotegidos por el estado. En la metamorfósis finlandesa, se demuestran como elementos clave, la identidad ciudadana finlandesa reforzada por el informacionalismo, la habilidad del estado para conjugar el desarrollo de esa identidad mediante la promoción de la sociedad de la información y sus sinergias con los sectore privado y público así como estos últimos.
Asimismo, Himanen es muy conocido en el mundo de la cultura por sus relaciones con los artistas vanguardistas y los medios de comunicación. Incluso ha sido convertido en personaje de una obra de teatro estrenada en Finlandia en 1996 y en el mismo Soho londinense en otoño del 2001.

Manuel Castells - Proyecto Internet Catalunya

Manuel Castells (Hellín - 1942) es un sociólogo y profesor universitario español, catedrático de Sociología y de Urbanismo en la Universidad de California, Berkeley, así como Director del Internet Interdisciplinary Institute en la Universitat Oberta de Catalunya.

En los últimos veinte años ha llevado a cabo una vasta investigación en la que relaciona la evolución económica y las transformaciones políticas, sociales y culturales en el marco de una teoría integral de la información, cuyo ejemplo más claro puede ser el Proyecto Internet Catalunya que coordina. Los resultados de su trabajo se recogen en la trilogía La Era de la Información, traducida a varios idiomas y que ha sido encumbrada por Anthony Giddens, asesor de Tony Blair, al nivel de los esfuerzos explicativos que Marx o Max Weber hicieron por interpretar la sociedad industrial

Si bien otros autores, más críticos, la consideran una obra banal que se limita a hacer un voluminoso resumen de las obras de Alvin Toffler, Yoneji Masuda, John Naisbitt, Saskia Sassen, James Martin y otros muchos, conocidos y desconocidos, que sería largo citar. Lo que sí parece ser un hecho es que Castells es actualmente uno de los autores de referencia en el campo del estudio de la Sociedad de la Información.

El año 2001 fue investido Doctor Honoris causa por la Universidad de Castilla-La Mancha, y en 2006 lo ha sido por la École Polytechnique Fédérale de Lausanne (Suiza). Actualmente reside en California y está casado con Emma Kiselyova

Proyecto Internet Catalunya: Un programa de investigación del Internet Interdisciplinary Institute (IN3) de la Universitat Oberta de Catalunya (UOC) .

Se trata de una ética de la red, o de la "ética-nética". Los hackers encarnan los nuevos valores: la diversión es buena, y más que buena, crucial. Diviriténdose tratan de desocultar lo oculto, de ponerlo todo en común, de apostar por lo público en contraposición a lo cerrado.

Cool Hunting

ool Hunting is a daily update on ideas and products in the intersection of art, design, culture and technology, and features weekly videos that get an inside look at the people who create them. Money can buy you a lot of things, but it can’t buy you coverage on Cool Hunting. All of our content is editorially based using the standard of “stuff we like.” Published since February 2003 as a personal catalog and reference tool, the site today attracts and inspires more than 250,000 regular readers from around the world. The site is edited by Josh Rubin, Evan Orensten and Ami Kealoha.

Steven D. Levitt, Stephen J. Dubner

Freakonomics: A Rogue Economist Explores the Hidden Side of Everything is a book by University of Chicago economist Steven Levitt and New York Times journalist Stephen J. Dubner published in 2005. Freakonomics peaked at number 2 among nonfiction on the New York Times bestseller list, and was named the 2006 Book Sense Book of the Year in the Adult Nonfiction category.

The book is a collection of economic articles written by Levitt, translated into prose meant for a wide audience. Levitt had already gained a reputation in academia for applying economic theory to diverse topics usually not covered by "traditional" economists (note that Levitt is actually not at all a "rogue" economist in that he entirely accepts the standard microeconomic paradigm of rational utility-maximization; he is merely applying it to unconventional subjects). The book's topics include:
Chapter 1: Discovering cheating as applied to teachers and sumo wrestlers (See below)
Chapter 2: Information control as applied to the Ku Klux Klan and real-estate agents
Chapter 3: The economics of drug dealing, including the surprisingly low wages and abject working conditions of crack cocaine dealers
Chapter 4: The controversial role legalized abortion has played in reducing crime. (Levitt explored this topic in an earlier paper entitled "The Impact of Legalized Abortion on Crime.")
Chapter 5: The negligible effects of good parenting on education (instead, the authors assert that it is what the parents are, not what they do, that makes a difference)
Chapter 6: The socioeconomic patterns of naming children

See also: freakonomics.com
http://www.freakonomics.com/blog/

Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers

Robert Scoble helps run Microsoft’s Channel 9 Web site. He began his blog in 2000 and now has more than 3.5 million readers every year. Scoble’s blog has earned acclaim in Fortune magazine, Fast Company, and The Economist.

Shel Israel played a key strategic role in introducing some of technology’s most successful products, including PowerPoint, FileMaker, and Sun Microsystems workstations.He’s been an expert on innovation for more than twenty years.

An Excerpt from Naked Conversations:

Bloggings's Six Pillars: There are six key differences between blogging and any other communications channel. You can find any of them elsewhere. These are the Six Pillars of Blogging:

1.Publishable.Anyone can publish a blog.You can do it cheaply and post often. Each posting is instantly available worldwide.

2.Findable. Through search engines, people will find blogs by subject, by author, or both. The more you post, the more findable you become.

3.Social. The blogosphere is one big conversation. Interesting topical conversations move from site to site, linking to each other. Through blogs, people with shared interests build relationships unrestricted by geographic borders.

4.Viral. Information often spreads faster through blogs than via a newsservice. No form of viral marketing matches the speed and efficiency of a blog.

5.Syndicatable. By clicking on an icon, you can get free "home delivery" of RSS- enabled blogs into your e-mail software. RSS lets you know when a blog you subscribe to is updated, saving you search time. This process is considerably more efficient than the last- generation method of visiting one page of one web site at a time looking for changes.

6.Linkable. Because each blog can link to all others, every blogger has access to the tens of millions of people who visit the blogosphere every day.

You can find each of these elements elsewhere. None is, in itself, all that remarkable. But in final assembly, they are the benefits of the most powerful two-way Internet communications tool so far developed.

Metracritics

Metacritic's mission is to help you make an informed decision about how to spend your money on entertainment.

What began as a simple idea back in the summer of 1999--to both provide access to and summarize the vast amount of entertainment criticism available online--has evolved into one of the Web's best resources for critical information about film, video, music, games, books and television. (Well, of course we think it's one of the best, but you can also see for yourself what others are saying about Metacritic.)

That original idea quickly gave birth to a company, which then (not as quickly) gave birth to a website, Metacritic.com, which officially launched in January, 2001 thanks to the hard work of its three founding members, all former attorneys who were happy to find a more constructive (but less profitable) use of their time. Metacritic.com has continued to evolve since its launch, constantly adding to its ever-growing database of reviews, launching a wireless version of the site, and undergoing redesigns in early 2003 and late 2004. In 2005, Metacritic joined the CNET family of websites after an acquisition by CNET Networks, Inc.

Out of Control - The New Biolgy of Machines, Social Systems, & the Economic World

Via Amazon.com: in many ways, the 20th century has been the Age of Physics. Out of Control is an accessible and entertaining explanation of why the coming years will probably be the Age of Biology -- particularly evolution and ethology -- and what this will mean to most every aspect of our society. Kelly is an enthusiastic and well-informed guide who explains the promises and implications of this rapidly evolving revolution very well.

Ingram
In a book about the marriage of the born and the made--the biologicalization of everything from computers to government--the executive editor of Wired chronicles the dawn of a new era in which the machines and systems that dri ve our economy are so complex and autonomous as to be indistinguishable from living things.

John P. van Gigch: High technology transfer and computer education: Lessons drawn from the case of a developing country

Abstract Argentina is a developing country which at present is faced with the advent of high technology and the computer age. In Argentina, like for that matter elsewhere, technology is outrunning our capability to understand it and to take full advantage of its potential.
This report describes the conditions prevailing in Argentina to assess the potential impact of high technology in education. Recommendations to implement a program of technology transfer in a typical developing country are drawn. In addition, some of the shortcomings of computer education in Argentina as well as in the United States are indicated.

School of Business and Public Administration at the California State University, 95819 Sacramento, California
The Journal of Technology Transfer
Volume 8, Number 2 / March, 1984
SpringerLink Date: Friday, September 30, 2005

Cluetrain Manifesto 1999

El Cluetrain Manifesto es una proclama online desarrollada en el 2001 por Chris Locke, Doc Searls and David Weinberger.
Son 95 thesis IMPERDIBLES. Sobre el nuevo consumidor y el nuevo ambiente de los negocios.

When we created Cluetrain.com in April, 1999, it kicked up some dust. A few thousand people signed their endorsement of the ideas. Lots of email, lots of press coverage. This is the site as it existed then. The conversations continue elsewhere. Please read and enjoy. But don't tap on the glass as it just annoys the animals.
Tambien lanzaron un libro: The Cluetrain Manifesto: The End of Business As Usual. Donde se incorporó a Chris Lock, Doc Searls and David Weinberger, Rick Levin.



Chris Locke: Christopher Locke (clocke@panix.com) is Chairman of The Titanic Deck Chair Rearrangement Corporation (NASDAQ:TDCRC). A noted industry speaker, he is also editor/publisher of the webzine Entropy Gradient Reversals, and president of Entropy Web Consulting in Boulder, Colorado. He launched Internet Business Report for CMP Publications in 1993, was President of MecklerWeb Corporation in 1994, Editor and Publisher of the Net Editors segment on internetMCI in 1995, Program Director for Online Community Development at IBM in 1996, and editor-in-chief of personalization.com in 1999 and 2000. In 2001, he was included in The Financial Times' list of top 50 business thinkers worldwide. He has written extensively for publications such as Forbes, Release 1.0, Information Week, Publish, The Industry Standard, and Harvard Business Review.



Doc Searls (born on July 29, 1947) is a widely-read blogger and a columnist and senior editor for Linux Journal. He is often credited for originating the quote "Markets are conversations", which is also the first thesis in The Cluetrain Manifesto, which he co-wrote in 1999 with David Weinberger, Christopher Locke and Rick Levine. With David Weinberger he also co-wrote "World of Ends: What the Internet Is and How to Stop Mistaking It for Something Else" (See NEA (internet). Both Weinberger and Searls are also fellows with Harvard's Berkman Center, where Searls heads ProjectVRM, a development effort toward Vendor Relationship Management.



David Weinberger (born 1950 in New York) is a technologist, professional speaker,[1] and commentator, probably best known as co-author of the Cluetrain Manifesto (originally a website, and eventually a book, which has been described as "a primer on Internet marketing" [2]). Weinberger's work focuses on how the Internet is changing human relationships, communication, and society.
A philosopher by training, he holds a Ph.D. from the University of Toronto and taught college from 1980-1986. He was a gag writer for the comic strip "Inside Woody Allen" from 1976-1983.[3] He became a marketing consultant and executive at several high-tech companies, and currently serves as a fellow at the Berkman Center for Internet and Society at Harvard Law School. He had the title Senior Internet Advisor to Howard Dean's 2004 presidential campaign.
Si haces click en el titulo de cada entrada accederas al link.



Rick Levine is president of Mancala, Inc., a 'net start-up in Boulder, Colorado, focusing on enabling communication between local merchants and their customers.

Before Mancala, Rick was web architect for Sun Microsystems' Java Software group. He was responsible for the creation of much of the public web interface for java.sun.com, including the Java Developer Connection, a free, registration-based site for Java Developers, currently with more than 1,000,000 registered members.

Rick was with Sun for 13 years. He started his tenure there leading a group that created all the desktop software for Sun's experiments with 386-based workstations, including Sun's first on-line help and easy-to-use system installation and management software. He spearheaded the creation of Sun's first usability testing facilities, and pioneered the integration of human-factors design, usability and visual language disciplines into Sun's engineering universe.

Rick was a member of several teams that worked on reinventing and redesigning Sun's external web presence. He joined the Java Software group in mid-1996, served a stint as webmaster of java.sun.com, and has focused his efforts on driving the creation of web delivery channels that serve both the business needs of the organization and Sun's customers.

Rick has participated in numerous standards activities, including an overly long stint as the lead user interface negotiator for the HP/IBM/Novell/Sun conflagration that created the UNIX Common Desktop Environment. He was Sun's participant in the ICE Authoring Group, creator of the Information and Content Exchange protocol specification for syndication of web content. The ICE protocol was awarded a Seybold Editor's Award in the field of Web publishing

Prior to joining Sun, Rick worked for Control Data's PLATO system group, NCR COMTEN, various smaller companies, and, in ancient prehistory, did a lot of innovative and sometimes just-plain-off-the-wall film, video and videodisk production.



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